Cost pressures
“Financially, assembling two major Hindi film stars can dramatically inflate production economics before filming even begins. Actor remuneration in Bollywood is structured around either large upfront fees or profit participation models. When two top stars are involved, backend negotiations become extremely complicated because producers must balance revenue sharing across theatrical, satellite, and digital rights,” said Abhishek S. Vyas, founder and chief executive officer of AVS, an arts and entertainment company.
